tw3-marketing

Does Your Current Sales Enablement Plan Have You in the Game or on the Sidelines?

Does Your Current Sales Enablement Plan Have You in the Game or on the Sidelines?

I just stared at the ringing phone on my desk. Did I want to hear the message directly or let it roll to voicemail? I was a new major-account sales rep booking conventions into downtown Los Angeles when the Whittier quake hit, sending panic and major events into cancellation. I watched helplessly as my win column collapsed to a big fat zero! While sympathetic to my losses, my boss told me that I needed to find new business to replace what was lost as my quota hadn’t changed. I never did replace that business since the situation challenged my […]

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