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How To Launch A Million Dollar Brand: Ada Rojas On Catapulting Botánika Beauty To Instant Success

How To Launch A Million Dollar Brand: Ada Rojas On Catapulting Botánika Beauty To Instant Success

Entrepreneur Ada Rojas is the Co-Founder of Botánika Beauty a Million-Dollar business launched in … [+] Ada Rojas always wanted to be the boss. Growing up she often spent her nights accompanying her mother to her job cleaning office buildings, and immediately began to imagine herself in a position of power. After studying marketing and public relations in college, Rojas used her platform as a successful beauty influencer to become the Co-Founder of Botánika Beauty . The haircare line is inspired by the botánica stores found across Latinx communities and celebrates Afro-Latinx beauty tradition. “We really wanted to create […]

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