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How 5 Entrepreneurs Pivoted To Thrive During the Pandemic

How 5 Entrepreneurs Pivoted To Thrive During the Pandemic

Don’t cling to your original concept. You might just find an even bigger opportunity This story appears in the July 2020 issue of Entrepreneur . Subscribe » Christina Stembel, founder, Farmgirl Flowers Old idea: Carefully curated products New idea: More options at lower cost When the pandemic forced Christina Stembel to change her business , she was horrified. Then she was relieved. And now she has a stronger business as a result. Stembel is the founder of Farmgirl Flowers , a San Francisco–based floral arrangements company. She started it in 2010, when she saw a way to stand out […]

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