tw3-marketing

The Most Important Hotel ‘Salesperson’ Right Now Is Working Behind Your Front Desk – By Doug Kennedy

The Most Important Hotel 'Salesperson' Right Now Is Working Behind Your Front Desk - By Doug Kennedy

The Most Important Hotel ‘Salesperson’ Right Now Is Working Behind Your Front Desk As my frequent readers know, I have long advocated for hoteliers to view the front desk as a revenue- generating position, not an operational expense. In previous posts I have provided training tips for upselling at registration, converting “property-direct” voice inquiries, converting those who booked via third parties to booking directly next time, and perhaps most importantly, sourcing leads that can be passed along for follow-up by the hotel sales team. In recent years so many hotel salespeople have forgotten about this “channel,” as there was […]

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