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Why White Sox-Schaumburg training partnership is working out so well

Why White Sox-Schaumburg training partnership is working out so well

Way back when, I was writing a story on the White Sox’s lagging attendance at the ballpark formerly known as Comiskey. This was before the internet, when many single-game seats were purchased at ticket outlets in and around Chicago. Rob Gallas, the Sox’s VP of marketing and broadcasting at the time, gave me a heads up for the story: “Check out the ticket sales in Schaumburg.” I did, and was surprised to discover the White Sox were selling more tickets in Schaumburg than any other outlet in Chicagoland. That story from 20-some years ago was fresh on my mind […]

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