tw3-marketing

The Three Biggest Digital Marketing Mistakes of 2020

The Three Biggest Digital Marketing Mistakes of 2020

In the months following the onset of COVID-19, there’s been a universal experience: the need to use technology to protect our health, whether it’s to enable remote work or to facilitate non-contact services. For financial organizations, this period has signified a tremendous shift from bricks-and-mortar services to digital platforms, creating a push-pull that demanded quick adoption of new tools: The push of needing to remain open and functional without in-person presence, and the pull of customers who needed to connect with their accounts and bank personnel. The quick transfer to new technology also added fuel to the fire behind […]

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