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Digital Retail: 4 Steps for Setting Your Dealership up for Success

Digital Retail: 4 Steps for Setting Your Dealership up for Success

Chances are, your dealership has been leaning into digital and contactless services more than ever in order to sell more cars during the ongoing Covid crisis. Online financing, virtual walkarounds, home delivery, and more—resilient dealers have adopted many of these digital retail tactics in order to keep business going. It makes sense because the majority of buyers are used to leveraging online resources: 78% of car shoppers say online tools and resources make them a smarter shopper . Ultimately, digital retail is about giving shoppers the transparency and control they want, when they want it. So, how do you […]

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